Overview
OVERVIEW
We are looking for a “Product Marketing Manager” who will be responsible for building the bridge between the product development team and the marketing/sales team. If you are a Native English speaker or Advanced in English and passionate about the product marketing field, we believe that this position is just for you!
Who we are :
Sestek is a global technology company helping organizations with Conversational Solutions to be data-driven, increase efficiency and deliver better experiences for their customers. Sestek’s AI-powered solutions are built by a team of 100+ engineers working on text-to-speech, speech recognition, natural language processing, and voice biometrics technologies. Recently we have been acquired by Unifonic, a leading Communications Platform as a Service (CPaaS) provider. We are now an international organization of 500+ young people.
What we expect :
- Conduct market research to identify customer needs, preferences, and pain points.
- Analyze the competitive landscape to understand product positioning and differentiation opportunities.
- Create compelling product positioning that emphasizes unique selling points and value propositions.
- Develop and execute go-to-market plans for new product launches and updates and collaborate in product development, sales, and marketing, to ensure successful product launches.
- Equip the sales team with the necessary tools and resources to effectively sell the product.
- Develop sales training materials and product collateral to support the sales process.
- Work with the marketing team to create targeted marketing campaigns and content that drive product adoption.
- Analyze pricing strategies and conduct market pricing research.
- Monitor and analyze product performance and market trends throughout the product life cycle.
- Engage with customers to gather feedback and insights and use this information to improve the product.
- Set key performance indicators (KPIs) for product marketing efforts and track progress.
- Work closely with product managers, sales teams, marketing teams, and other stakeholders to align strategies and objectives.
- Stay up to date with market trends, industry developments, and emerging technologies.
Who we are looking for :
- Having a bachelor’s degree (A master’s degree in the field of computer engineering, marketing, business administration, and communications will be a plus.)
- Having more than 10 years of working experience, especially in the product marketing field.
- Strong understanding of AI and voice technologies, including natural language processing (NLP) and speech recognition.
- Familiarity with machine learning concepts and their applications in voice-based products.
- Proficiency in data analysis and the ability to derive insights from user behavior and market trends.
- Knowledge of software development processes and the ability to collaborate effectively with engineering teams.
At Sestek, we believe in the power of diversity, and inclusive organizational culture. All candidates are considered equally regardless of their race, religion, color, age, sex, sexual orientation, gender identity or expression, national or ethnic origin, marital status, family status, disability, genetic characteristics.
If you would like to know more about our culture, please feel free to visit our LinkedIn Page.
