Overview

HEY THERE!
If you are a data-driven strategist motivated to grow your expertise in web campaigns, then we’re looking for you! As Performance Marketing Manager, you will play a crucial role in scaling our digital campaigns and optimizing our marketing spend to drive growth and profitability.

This job is 100% remote and can be based in Germany, Italy, Spain, Portugal or the U.K.

YOUR MISSION
Your mission is to strategically enhance YAZIO’s user acquisition and revenue growth by executing, managing, and optimizing cutting-edge performance marketing campaigns across various digital social and search ad channels. You will also utilize data analytics to continuously refine our marketing approach, ensuring maximum ROI, and contribute to the overall mission of promoting a healthier life for our customers.

  • Execute, manage, and optimize advanced performance marketing campaigns across multiple digital channels and countries.
  • Utilize analytics and data-driven reporting to enhance the performance of each channel.
  • Collaborate with cross-functional teams to innovate and implement campaign initiatives as well as with in-house designers or external agencies to create compelling digital assets for campaign use.
  • Develop and test new campaign hypotheses, assess their outcomes, and scale successful initiatives.
  • Communicate key results, insights, and strategic recommendations to stakeholders, while continuously staying informed about channel advancements and incorporating industry trends.
  • Identify new growth opportunities (new channels, new markets) and proactively pursue them.
YOUR PROFILE
  • 2+ years of experience in managing and optimizing UA campaigns across various channels, including but not limited to Meta, Google, ASA, TikTok, etc.
  • Excellent analytical skills, fueled by a data-driven mindset and a love for uncovering insights through A/B testing
  • Proven ability to develop creative and innovative strategies for customer acquisition.
  • Skilled in allocating budgets efficiently and effectively to meet and exceed KPIs
  • Technical Knowledge: Understanding of tracking technologies such as pixels, SDKs, ad tags, and familiarity with mobile measurement partners (MMPs) and attribution models
  • Creative thinker with an eye for crafting catchy visuals that are primed for UA and engagement
  • A passion for performance marketing and the ambition to proactively stay ahead of digital marketing trends and technology
  • A self-motivated and goal-oriented way of work with a great eye for detail and a sense of ownership
WHY US?
  • An exciting product with millions of users in over 150 countries, localized in 20 languages
  • A remote-first culture, working 100% from home with options to join a co-working space or to work from abroad for several weeks
  • An international team with English as our company language
  • Access to state-of-the-art technical equipment (laptop, external monitor, etc.)
  • 30 days of paid vacation
  • A high-impact work environment with short decision-making processes
  • A work culture characterized by focus and efficiency: We do not work overtime and, on the rare occasions this is necessary, you can take the additional hours off at another time.
  • Yearly company retreat and additional team events online and offline
SOUND LIKE YOU?
If you’re ready to ​take YAZIO to the next level together and help people all over the world lead healthier lives, we want to hear from you.
To learn more about you and your experience, we look forward to receiving:

  • Your CV.
  • A cover letter explaining what makes you a great candidate for the position and why you want to join the YAZIO Team.
  • Bonus: Feel free to include a short intro video and share a bit about yourself and your hobbies (1–5 min).
ABOUT US
YAZIO was founded in 2014 and, with millions of users, YAZIO is one of the most successful nutrition apps in the world. YAZIO has a mission: To help as many people as possible live healthier lives through better nutrition. With users in more than 150 countries, we’re well on our way to accomplishing this goal. As a remote-first company, we promote a modern form of employment in which our team works together across several cities and countries.

Find out more about our team, our application process and open positions here: www.yazio.com/en/jobs

Tagged as: 1-3 Years, 3-5 Years, 5+ Years