Overview

Exciting international growth phase startup <weavy/> is seeking a full-time Lead Generation/Marketing Automation Specialist. 

We’re a 100% remotely working team of less than 20, primarily located in the greater LA area and Malmö, Sweden. You are an energetic self-starter who can be located anywhere within the PST to CET time zones. Whether you’re a “big picture” person or highly detail oriented – you know how to make a plan of action, execute, measure, and reformulate as needed. You understand general strategies in marketing and can see how your role fits in with all of our teams and overall mission, and feel that you can make a difference.

What you’ll do:

  • Work closely with marketing and sales teams to drive awareness, lead generation, and lead nurturing campaigns
  • Help develop campaigns and manage execution with content production and technical support
  • Conceptualize and execute blogs, landing pages, emails, and social media posts as they relate to the overall content strategy
  • Optimize marketing activities to improve return on investment
  • Collaborate with marketing and sales teams to guide campaigns online and identify what works best
  • Help manage our HubSpot marketing automation tool including setting up Workflows, building Landing Pages, Forms, and CTAs and tracking performance
  • Optimize marketing budgets to maximize CAC and efficiently scale new customers

Who you are:

  • Minimum two years of experience in lead generation marketing with proven results
  • High level of written and verbal communication skills
  • A good mix of creative and analytical skills a plus
  • Ability to be organized and structured
  • Ability to learn quickly
  • Ability to be self-motivated and work with a high level of autonomy – though can speak up when support is needed
  • Entrepreneurial mindset – you may come from a startup/scaleup background or at least understand that it requires a lot of personal accountability and some trial and error – and that excites you!
  • Eagerness to be a part of something growing, and desire to grow along with us
  • Experience with social media channels and content/Inbound marketing
  • Experience with CRM and marketing automation tools (specifically HubSpot a plus)
  • Experience with Google Analytics and other data analytics tools a plus
  • Prior work or general understanding of topics in SaaS, Business Intelligence, Collaboration, Customer Relationship Management, etc a plus

Who you are NOT:

  • Someone who requires reassurance and constant oversight
  • Someone who can’t admit mistakes, but hides them until they become big problems
  • Someone who doesn’t like being in an environment of savvy nerds who like to build cool things

What we offer:

  • A fun and relaxed team environment where we take pride in what we do, celebrate successes and fix failures together
  • Flexible remote work
  • An opportunity to develop within the role, and take on projects that interest you
  • Team activities (particularly if located in LA or Malmö areas)
  • Competitive salary commensurate with experience

<weavy/> is a white-label embedded framework for in-app collaboration tools. Offering easy SDKs for contextual messaging, activity feeds, secure file sharing, document collaboration, and tasks, we cater to leaders in CRM, BI, LMS and more. Learn more at Weavy.com.

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